From the Site
![Magic City Hippies' "What Would I Do" Video Is a Love Letter to Life on the Road [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/magic-city-hippies-otw-2_1565114056.jpg)
Magic City Hippies' "What Would I Do" Video Is a Love Letter to Life on the Road [PREMIERE]
August 6, 2019
Don't blame us if you end up taking out an ill-advised loan to purchase a van.
Frequent Ariana Grande Collaborators, Social House, Surprise Lolla Ahead of Debut EP
August 5, 2019
Though "boyfriend" is the first time Ariana Grande fans may have seen the name Social House, it's almost certainly not the first time they've heard artists' work.
![Rà˜YLS Prove Loyal with New Single, "Choose To Believe" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/royls-ones-to-watch_1564670484.jpg)
Rà˜YLS Prove Loyal with New Single, "Choose To Believe" [PREMIERE]
August 1, 2019
Ones To Watch is honored to premiere the second single from burgeoning pop band, Rà˜YLS.
flor Delivers Another Dark Alt-Pop Banger With "money"
August 1, 2019
The new track provides an auditory experience that might be comparable to climbing Mount Everest.
![Alt Bloom Smoothly Creates "Potential" in Life and Love [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alt-bloom-ones-to-watch_1564601712.jpg)
Alt Bloom Smoothly Creates "Potential" in Life and Love [Premiere + Q&A]
July 31, 2019
"The song itself is a reflection on dating. I'm always finding myself on the edge of diving in with someone rather than jumping."
![LEISURE Paves a Yellow Brick Road to Success with a 'TWISTER' of Psychedelic R&B [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/leisure-ones-to-watch-6_1564527774.jpg)
LEISURE Paves a Yellow Brick Road to Success with a 'TWISTER' of Psychedelic R&B [Q&A]
July 30, 2019
"As devout fans of music, we know that it's often more special to find something for yourself, on your own time. There's no rush; we're not going anywhere."
![KIITA Entrances Us All with Deathly Lullaby, "Temptation" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kiita-ones-to-watch-crop_1564524418.JPG)
KIITA Entrances Us All with Deathly Lullaby, "Temptation" [PREMIERE]
July 30, 2019
Dreamy yet dangerous, the new release entrances and entices its listeners.
Bluesy Songstress Delacey Wins BFF of the Year Award with Heartfelt Dedication To "Emily"
July 29, 2019
"It was one of those rare moments in life where you meet someone you know is going to play an important part in your life forever."
The Faim Shows Us How to Live as "Humans" Ahead of Debut Album
July 29, 2019
With "Humans" and the announcement of their long-awaited debut album, The Faim is setting the stage for a 2019 of epic proportions.
![Versatile Songwriter Mark Diamond Elucidates the Unspoken Magic of the "Hummingbird" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mark-ones-to-watch-2_1564373905.png)
Versatile Songwriter Mark Diamond Elucidates the Unspoken Magic of the "Hummingbird" [Q&A]
July 29, 2019
"Hummingbird" is a new mood for the Seattle native, who finds himself typically falling under more somber, acoustic sounds.
Leigh-Anne Proves Her Solo Star Power in "Don’t Say Love"
June 22, 2023
Everything about "Don't Say Love" screams hit record.
Laura Marano Needs to Be "Honest With You"
August 14, 2020
Laura Marano is a polymath after our hearts.
Co-Stanza Wants You to Take a Leap of Faith in "Test the Water"
August 19, 2020
Co-Stanza has written a song overflowing with infectious positivity.
Niko Rose Is Endearing, Relatable, and Incredibly Catchy on 'Sleeping Bag'
October 19, 2020
The Arizona-based Niko Rose knows how to put a song together.
'Who Am I?' Is the Optimistic and Resilient Return of Pale Waves
February 17, 2021
Fans have been excitedly anticipating the return of the Manchester pop-punk-meets-indie-rock group, and Pale Waves has finally rewarded their patience with 11 new tracks.
![Loverground Pens a Message to His Higher Self With "How U Feel" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Loverground-interview_1645822727.JPG)
Loverground Pens a Message to His Higher Self With "How U Feel" [Q&A]
February 25, 2022
"It's about connecting with your true self and surrendering to it."
![Summer Comes to an End in young friend's 'HOW DID WE GET HERE?' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/young-friend-interview-how-did-we-get-here-1663186539.jpg)
Summer Comes to an End in young friend's 'HOW DID WE GET HERE?' [Q&A]
September 13, 2022
How old denim, Jeff Buckley, summer's end, Hanya Yanagihara, and more informed young friend's latest emphmeral project.
SG5 Brings The Heat In 'Sailor Moon' Inspired "Firetruck" Video
March 10, 2023
The next generation of Japanese girl groups has arrived with the fiery debut of SG5.
INJI Cements Herself as the Dance-Pop Artist to Watch With 'WE GOOD'
September 13, 2024
INJI’s music bursts with femininity and power, fusing sounds of jazz, bossa nova, classical, and everything in between.
Olivia Dean Falls Effortlessly in Love on “Touching Toes”
November 19, 2024
Toeing the line between cliché and sincere, Dean strips back her loving feelings to their simplest form.