From the Site
Kamal. Turns Life's Everyday Trouble Into Stirring Pop-R&B in 'so here you are, drowning'
March 21, 2023
'so here you are, drowning' does everything it's meant to and more.
JVKE Captures the Universal Feeling of Loss in "this is what losing someone feels like"
March 20, 2023
"We've all lost someone somehow, and it's time we start processing that loss together."
Doechii Gifts Us With Every Possible Version of "What It Is"
March 17, 2023
It’s not often that an artist comes out the gate so willing to be experimental.
Meet Devon Again, the Alt-Pop Renegade Charting Her Own Path Forward
March 15, 2023
Devon Again creates art that isn’t made for the clout of uniqueness but is overwhelmingly unique nonetheless.
![Cafuné Didn't Seek Out Viral Fame But They're Welcoming What Comes Next With Open Arms [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cafune-perspective-interview-1678902107.jpeg)
Cafuné Didn't Seek Out Viral Fame But They're Welcoming What Comes Next With Open Arms [Q&A]
March 15, 2023
"Once you put out a piece of music, it doesn’t belong to you anymore. We live and die by that as artists."
Housewife Is Absolutely Thriving in Their "Fuck Around Phase"
March 14, 2023
"Fuck Around Phase" is a flirtatious, drunken singalong.
Stephen Dawes Fears He Might "Lose My Mind" in Latest Standout Single
March 13, 2023
"Lose My Mind" demonstrates the full, heart-rending range of this breakout rising star.
SG5 Brings The Heat In 'Sailor Moon' Inspired "Firetruck" Video
March 10, 2023
The next generation of Japanese girl groups has arrived with the fiery debut of SG5.
Meet Boys World, the Infectious Girl Group Ready to Take the World By Storm
March 8, 2023
Boys World advocates for the girls that love themselves, hate their exes, and rock low-rise jeans like it’s their religion.
Valley Carves Out a Tender Bit of Closure in "Good, but not together"
March 3, 2023
Skip the 'closure' conversation with your ex and put on Valley’s latest single instead.
INJI and Flyana Boss Embark on an International Girl Summer Anthem in "NICE TO MEET YA"
July 16, 2024
INJI and Flyana Boss' collaboration is one of uninhibited luxury.
XG Embrace Their Alien Personas in the Technicolor “SOMETHING AIN'T RIGHT”
July 29, 2024
Quirky and avant-garde, effortlessly cool and eccentric, XG is the future of international pop.
Grace Gardner and buffchick Have a Confession to Make in “Big Picture”
November 18, 2024
“Big Picture” sounds like a diary entry—cathartic and incredibly honest.
Zacari Drops "Edamame" and a Rendition of Kate Bush's "This Woman's Work"
April 21, 2020
Zacari relishes in moments of tender pop-R&B introspection.
Elroy Challenges the Status Quo on "BONES"
February 9, 2021
The enigmatic Elroy is back with his new single "BONES."
Who Is The Driver Era?
October 14, 2021
No one makes affecting and anthemic alternative pop quite like The Driver Era.
Postcard Boy's “On The Hillside” Feels Like Walking Through a Dream
April 26, 2023
After a three-year hiatus, “On The Hillside” was well worth the wait.
Almondmilkhunni Embarks on a Sonic Joyride in Debut Album 'Enjoy The Ride'
August 30, 2023
Almondmilkhunni's debut album sees her setting course for soundscapes both familiar and novel.
![St. Humain 'Flirts Between Pop, Electronic and R&B' on 'EMOTIONAL SAUNA' Debut [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/st-humain-ones-to-watch-2.jpeg)
St. Humain 'Flirts Between Pop, Electronic and R&B' on 'EMOTIONAL SAUNA' Debut [PREMIERE]
January 24, 2019
"We've got feelings of love, failure, hope, absolute shit - and above all, life."
Dagny and Steve Aoki Perfect an Electro-Pop Fan Favorite With "Hit Your Heart"
March 8, 2019
Pop singer Dagny is a free spirit in every essence of her career.