From the Site
16-Year-Old Tate McRae Is Destined to Become Pop Royalty
December 3, 2019
Come 2020, McRae is a name you will be seeing everywhere.
![RITTYBO Understands the Camaraderie in Vulnerability [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rittybo-ones-to-watch-3_1575394499.jpg)
RITTYBO Understands the Camaraderie in Vulnerability [Q&A]
December 3, 2019
RITTYBO is special and there is just no other way to put it.
No Rome Is a The 1975-Cosigned R&B Star to Look Out For
December 2, 2019
No Rome is a much-needed R&B outlier.
Arlo Parks Explores the Human Condition in 'Sophie'
December 2, 2019
Parks' latest collection is nothing short of awe-inspiring.
![Yoke Lore Gives Us a Peek at the Man Behind the Banjo [Tour Diary]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-ones-to-watch-12_1575320447.jpg)
Yoke Lore Gives Us a Peek at the Man Behind the Banjo [Tour Diary]
December 2, 2019
Yoke Lore takes us backstage of his most recent tour in these behind-the-scenes photos.
LAUNDRY DAY Shines Bright in 'LIGHT UP SHOES 2'
December 2, 2019
Inspired by BROCKHAMPTON, the high school collective is bending the rules of hip-hop and anti-pop.
Lao Ra's Subversive Pop Music Creates Beauty From Heartbreak
December 2, 2019
Lao Ra is the next big name in Latin music.
Meet Huron John, the Artist Creating a Technicolor World
November 29, 2019
Huron John is capturing your own personal nostalgia.
ASHS' "Paranoid" Sets the Stage for Her Dark Pop Takeover
November 29, 2019
"'Paranoid' gives an audible sneak peek into my subconscious."
Alaina Castillo Is a Backseat-Driving Fashionista in "No Importa" Video
November 29, 2019
Castillo is securing her place as the next pop icon.
#NowWatching Playlist: 03-15-19
March 15, 2019
Any week that SG Lewis and Clairo decide to drop a collab is a GREAT week, wouldn't you agree?
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Softcult Light A Raging Fire in “Shortest Fuse” | THE NOISE
February 7, 2024
The single is a melodic lament to the vice-like grip of life under capitalism, highlighting yet again the haunting blend of the band's trademark shadowy riffs, urgent vocals, and commanding beats.
Sadye Dances the Pain Away in “Pretty Traumatized”
February 12, 2024
"It’s horror masked with humor. It’s the essence of me.”
Willow Avalon Ignites a Passionate Love Affair in "Something We Regret"
December 17, 2024
In “Something We Regret,” Avalon dives into her untamed desires and addiction to her lover.
Alice Phoebe Lou Strips Love Down to Its Core in "The Surface"
May 21, 2025
"'The Surface' is a stream of conscious love song about the deep and contradictory feelings that rise up when exploring a connection..."
DWELLERS Explore Their Innate Melodrama on "Iced Coffee"
July 23, 2020
The self-produced duo composed a song that can be described in one simple word: enticing.
'Bridges' Is the New Intimate, Inspired EP from Young, Masterful Artist Sid
January 25, 2021
London based singer-songwriter Sid has released his new three-track EP 'Bridges.'
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Glass Beach Make Triumpahnt Return With New Single "The CIA" | THE NOISE
October 13, 2023
The LA post-emo band is finally kicking off the next phase of their career with the release of their latest single, "the CIA."
UMI's 'talking to the wind' Is a Sonic Salve For the Soul
January 22, 2024
"All the songs on this project feel like the wind to me. They give me the same feeling of peace and clarity."
AUDREY NUNA's "Jokes On Me" Is an Entrancing Exploration of Loss
May 7, 2024
“Jokes On Me” keeps a foot in both sides of a loss—the “I’m better off without you,” and the “I miss you.”