From the Site
Ant Saunders Is More Than Another TikTok Success Story
December 4, 2019
Saunders may have found his start going viral on TIkTok, but he is not stopping there.
The Driver Era's "A Kiss" Video Is the Perfect Blend of Nostalgia and Creativity
December 4, 2019
"I don't think either of us has felt so creatively charged up in a long time."
Julian Roy Is a Mix of Neo-Soul and R&B That You Need to Know
December 4, 2019
Described as a blend of Chet Faker and Frank Ocean, Roy's music is an outright vibe.
![REI AMI Is the Saddest, Baddest Bitch [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rei-ami-ones-to-watch-7_1575487465.jpeg)
REI AMI Is the Saddest, Baddest Bitch [Q&A]
December 4, 2019
Co-signed by FINNEAS, REI AMI is an artist who revels in defying any and all expectations.
Chela's "Delivery" Video Is a Cosmic '80s Dream
December 4, 2019
Chela is finishing the year in a big way.
SiR and Zacari's Latest Visual Is a Heart-Racing "Mood"
December 3, 2019
"Mood" is just that, a laidback and effortless vibe.
![Dad's Safehaven Is "Smash Bros" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Dad ones to watch two smaller_1575490976.png)
Dad's Safehaven Is "Smash Bros" [Premiere]
December 3, 2019
Your new favorite 2-D e-girl delivers an impassioned ode to one of the best Switch games.
16-Year-Old Tate McRae Is Destined to Become Pop Royalty
December 3, 2019
Come 2020, McRae is a name you will be seeing everywhere.
![RITTYBO Understands the Camaraderie in Vulnerability [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rittybo-ones-to-watch-3_1575394499.jpg)
RITTYBO Understands the Camaraderie in Vulnerability [Q&A]
December 3, 2019
RITTYBO is special and there is just no other way to put it.
No Rome Is a The 1975-Cosigned R&B Star to Look Out For
December 2, 2019
No Rome is a much-needed R&B outlier.
![Ones To Watch Presents: Matt Maeson's 'The Day You Departed Tour' [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/matt-maeson-tour-ones-to-watch-2_1559761481.jpeg)
Ones To Watch Presents: Matt Maeson's 'The Day You Departed Tour' [ANNOUNCEMENT]
May 17, 2019
See the heart-wrenching crooner on tour this summer and fall!
![Rainsford Is Unafraid to Pour Her Heart Out [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/RAINSFORD-ones-to-watch_1571920020.jpg)
Rainsford Is Unafraid to Pour Her Heart Out [Q&A]
October 24, 2019
For Rainsford, writing music is simply part of the human experience.
LØLØ Embraces Heartbreak and Pop-Punk in 'overkill'
November 15, 2021
"I felt lost, lonely, and pathetic. When I feel that way, I turn to music."
Giift Finds Herself "Fed Up" on Moving Debut Single
February 18, 2022
Giift's voice is bare and raw, hiding absolutely nothing.
KennyHoopla Chases a Hopeless Romance on "Dirty White Vans//"
March 18, 2022
Catharsis has always and will always be at the heart of KennyHoopla's music.
Conan Gray's 'Superache' Is For The Hopeless and Hopeful Romantics
June 27, 2022
In his sophomore album, Gray mourns the loss of an idea of a person, the intangible 'what-ifs' and 'what could have beens.'
spill tab Presents a "Window" Into Her Kaleidoscopic, Ever-Changing Influences in New Single
March 29, 2023
“Window” is a melting pot of influences.
NewJeans Make a Glamorous Comeback With Double Singles "How Sweet" and "Bubble Gum"
May 24, 2024
In their long-awaited comeback, NewJeans seek out vintage sonics for a novel feel.
![Jake Wesley Rogers Unveils his Feminine Side in Sensational "Little Queen" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jake-wesley-rogers-ones-to-watch-3_1558637053.jpg)
Jake Wesley Rogers Unveils his Feminine Side in Sensational "Little Queen" Video [PREMIERE]
May 23, 2019
Are you searching for an artist with incredible passion and conviction?
Cailin Russo Revels in a Past Mistake in 'Declaration'
November 5, 2019
"a fierce proclamation of a mistake from which I couldn't seem to escape."