Rewind: Our 5 Favorite Music Videos of the Last Week
While it’s far too easy to lose ourselves in the deluge of new music releases that grace us every week, one thing that cannot and should not be overlooked is the art of the music video. With the heyday era of MTV long behind us, Rewind sees us taking a look back at a handful of our favorite music videos of the past week.
Holly Blair - "Make It My Own"
Intrinsically, it's hard not to appreciate self-directed efforts, particularly so when they rawly feature the artist in natural light, gently rolling into a descending sun. Assisted by DP Sam Frank, Holly Blair lets us drift into golden hour light, ribbons of dusk pulling her in and out of the shadows with her hair waving us into a sense of joyriding on her beautiful voice. A gorgeous slow reveal for a gorgeous song.
House of El - "Electric"
With an opening line like,”I can smell the summer coming off your soul,” you know a track like "Electric" is going to be a vibe, and for the sweet, soft swagger it exudes, it is remarkable how laid-back the visuals are. Shot and edited by No ID, the empty church setting features EL sitting in perfect fit, massaging the vaulted room with no ego, and funky confidence. A perfect look at less is more above.
Highway - "Jet"
As a longtime resident of Downtown LA, this writer can't help but be partial to this elegantly shot, black-and-white vibe check of the neighborhood starring one of the best MCs in the game right now. Highway has that ethereal, dream state cadence that fits high fashion, skyline backlit silhouettes, and elevated street elegance, and all are on display in this crib-adjacent success confessional. For the late nights amid the blurry block, click above.
KIDS - "Worthy"
For a song about being unworthy, the creative effort KIDS put forth with this song, and its hard-hitting video accompaniment, is very worthy in its delivery executed by Jordan Rawi and band member Beau Blaise. With hints of Guy Ritchie in texture and editing, this riveting and obvious analogy for fighting your demons is a hard-hitting sucker punch accentuated by pointed realism.
Modern Tales - "Monster"
If you still have any nostalgia for Kid A era Radiohead and its accompaniment of highly-stylized and choreographed visual support, then Modern Tales' latest effort, "Monster," directed by Andreas Kjellgren is ripe for your viewing. Featuring a theatrical approach to set design, excellent camera angles, and dance arrangements perfectly befitting the cadence of the song, this video marches into the sunset and our smiling consciousness.