From the Site

Susannah Joffe’s “Call Me Pretty” Is a Smoky, Slow-Burning Ode to Wanting the Wrong Person
May 7, 2025
“Call Me Pretty” tells the tale of a desperate love, more specifically, the feeling of hopelessly grasping for someone that, deep down, you know is bad for you.
Author:
Chancey Stefanos

Laila Smith Becomes Inanimate in Haunting Single “Diorama”
April 29, 2025
The track is intimate in every way, and serves as the perfect look into Laila’s unique perspective.
Author:
Giselle Libby

Allison Ponthier Crafts a Lighthearted Tale of Imposter Syndrome and Obsession in "Skin"
March 11, 2024
It’s entertaining, it’s lighthearted, it’s silly, it’s sapphic. It's everything and more.
Author:
Tatum Van Dam
Maeve Steele Guides Us Track-by-Track Through "Honeyland," Her Latest Angelic EP
January 19, 2024
Maeve Steele floated ‘round to OnesToWatch to invite us into the angelic world of her recent EP, Honeyland. A nuanced songwriter and artist, Maeve Steele winds through themes of natural beauty, loneliness, and the passage of time in this project.
Author:
DJ Connor
Maeve Steele Whisks Up a Pop Noir Fantasy in ‘Overland’
September 16, 2022
Steele is “writing more, doubting less.”
Author:
DJ Connor

Meet Ethel Cain, the Cult Artist Penning a New Sonic Testament
March 24, 2022
You would be forgiven for mistaking Cain as a transfixing cult leader.
Author:
Maxamillion Polo

Thomas Csorba's "Heartache After Heartache" is About the Buoyancy of Love
July 24, 2020
"Heartache After Heartache" is the latest from Dallas native Thomas Csorba.
Author:
DJ Connor

Saint Blonde Releases "Americana" Live From the Rechordium
July 7, 2020
Formed in Denton, Texas in 2018, Saint Blonde is is gaining attention in the music industry with their brand of Indie pop.
Author:
Malc.
![Sam Valdez Can't Shake Her "Toothache" in New Vintage Visuals [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sammy v - 2_1594068207.jpg)
Sam Valdez Can't Shake Her "Toothache" in New Vintage Visuals [Premiere]
July 6, 2020
The echoing shoegaze, Americana track highlights Valdez's staple sound, while delivering a fresh and haunting atmosphere, acting as a glowing backdrop for her storytelling lyrics.
Author:
Chloe Robinson
![Zella Day Has Arrived, Renewed [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zella-day-where-does-the-devil-hide-interview_1589395507.jpg)
Zella Day Has Arrived, Renewed [Q&A]
May 13, 2020
In 2015, Day was set to be the new face of Americana pop. What followed was radio silence, at least until now.
Author:
Maddy Quach

Allison Ponthier Crafts a Lighthearted Tale of Imposter Syndrome and Obsession in "Skin"
March 11, 2024
It’s entertaining, it’s lighthearted, it’s silly, it’s sapphic. It's everything and more.
Author:
Tatum Van Dam

Laila Smith Becomes Inanimate in Haunting Single “Diorama”
April 29, 2025
The track is intimate in every way, and serves as the perfect look into Laila’s unique perspective.
Author:
Giselle Libby

Susannah Joffe’s “Call Me Pretty” Is a Smoky, Slow-Burning Ode to Wanting the Wrong Person
May 7, 2025
“Call Me Pretty” tells the tale of a desperate love, more specifically, the feeling of hopelessly grasping for someone that, deep down, you know is bad for you.
Author:
Chancey Stefanos