From the Site
Mastercard and OnesToWatch Present Asha Imuno's WAITINGROOM
March 14, 2025
The wait is finally over.
Doechii Takes a Post-Grammys Victory Lap in "Nosebleeds"
February 4, 2025
Doechii is taking home nothing but Ws.
Eem Triplin’s “MISS ME?” Is a Hypnotic Descent Into the Fog of Feeling
January 29, 2025
Eem Triplin, in "MISS ME?," is as real as it gets.
redveil Gives Us "what3ver" We Want In Iridescent New Single
January 6, 2025
“what3ver “ is a stunning display of redveil’s artistic evolution.
![mynameisntjmack on Touring With Tommy Richman, UFC, and More [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mynameisntjmack-_p_c_ian_anthony-1734979896.jpg)
mynameisntjmack on Touring With Tommy Richman, UFC, and More [Q&A]
December 17, 2024
If there's one thing about mynameisntjmack, it's that he's consistent.
![Claire Brooks Declares, "I Will Outlive You," And We Believe Her [Track-by-track]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/screenshot2024-11-18_at2.42.26_p_m-1731969912.png)
Claire Brooks Declares, "I Will Outlive You," And We Believe Her [Track-by-track]
November 18, 2024
Defying genre to create a beat-forward blend of indie pop influences, Claire Brooks intertwines humor with intimate observation.
Matt Champion Ushers in a New Era With "Faye" and "Hacker"
November 5, 2024
Matt Champion has no interest in participating in genre.
Lexa Gates Tells a Story Completely Hers in Label Debut 'Elite Vessel'
October 22, 2024
"I am the vessel, and this album represents my journey toward everything I’ve ever dreamed of— it's a surreal feeling.”
Ahead of Debut EP, Samara Cyn Hops on a Horse For “Sinner” Visual
October 14, 2024
“Sinner” is an important reminder that few artists, if any, are poised to be “next up” like Samara Cyn is.
Frozemode Levels Up in Latest Mixtape 'DEMODE 2'
October 10, 2024
'DEMODE 2' is a testament to the trio's eclectic and chameleonic style.
Doja Cat Goes Full Grunge With the Best Friend Anthem, "Bottom Bitch"
October 3, 2019
Who allowed Doja Cat to channel 2002 this hard?
keshi and the Infectious Melancholy of 'bandaids'
March 24, 2020
"The <i>bandaids</i> record is about vulnerability but also about moving forward, and I hope that in some way it can be your friend in this strange time."
Bakar's 'Will You Be My Yellow?' Displays Refreshing Artistry & Vast Potential
September 20, 2019
After the release of the groovy "Hell N Back," London's newest visionary has released his 'Will You Be My Yellow?' EP.
wolfacejoeyy Is Subverting Expectations With Each New Release
September 16, 2021
wolfacejoeyy refuses to be pigeonholed into a single sound or idea.
Meet AntsLive, the North London Horse-Riding Rapper Trending Worldwide
January 31, 2023
Is there anything better than a gold-toothed Brit majestically riding a horse through the Italian Alps?
Loyle Carner and Jorja Smith Just Dropped the Best Collaboration of 2019 With "Loose Ends"
February 28, 2019
It does not get much better than this glorious fusion of hip-hop and soul.
Is Jakey Ready to Be the Next Joji?
August 15, 2019
Jakey is going from critiquing Red Dead Redemption's 2 open-world mechanics to creating music quite like anything else out there.
Ashnikko's Viral Hit "STUPID" Gets a Blood-Soaked Video Treatment
October 22, 2019
Suddenly going viral on Tik Tok earlier this fall, Ashnikko is not wasting any time.
Who Is AG Club?
August 5, 2021
Meet the alternative rap collective with no ceilings.
The Visual for Mereba's "Sandstorm" feat J.I.D Gives Texture to a Haunting Track
July 9, 2019
R&B singer/songwriter Mereba has released a video for "Sandstorm" ft J.I.D., one that is as mesmerizing and emotional as the single itself.
