From the Site

Henrik Shows Us the Bravery of Honesty in "You & your eyes"
January 10, 2025
Henrik devotes himself to his craft, and in doing so, propels himself toward greater heights.
Author:
René Cobar

hey, nothing's “Barn Nursery” Starts the Year Off on a Reflective Note
January 6, 2025
“Barn Nursery” tackles the complexity of grief and guilt with care and grace.
Author:
Rebeccah Blau

Willow Avalon Ignites a Passionate Love Affair in "Something We Regret"
December 17, 2024
In “Something We Regret,” Avalon dives into her untamed desires and addiction to her lover.
Author:
Rebeccah Blau

Jade LeMac Holds Onto Love in "Pink Balloon"
December 5, 2024
"'Pink Balloon' is about holding onto the memories and feelings that you have with a special person."
Author:
Alessandra Rincon

Juliet Ivy Gifts Us a Dose of Holiday Existentialism in "snow globe on an alien's desk"
December 4, 2024
"It's about the gut-wrenching feeling of time passing as another holiday season approaches. The feeling is both scary and beautiful."
Author:
Alessandra Rincon

mxmtoon Navigates Change and Its Complicated Feelings in 'liminal space'
November 4, 2024
mxmtoon captures all the good and bad of change and makes us all feel a little less alone in the turmoil of transition.
Author:
Rebeccah Blau

Samantha Gongol Emerges With a Brutally Honest Banger in “Flash in the Pan”
October 31, 2024
“Flash in the Pan” demonstrates self-awareness, natural magnetism, and raw power.
Author:
Grace Holtzclaw
Rosie Darling Embarks on a New Era With "This Is Me Letting You Go"
October 28, 2024
"This song is the first real deep breath after a tough breakup when you can finally see the light at the end of the tunnel."
Author:
Giselle Libby

Isabel Dumaa's Debut Album, “Just My Nature,” Is a Portrait of Her Purpose
October 18, 2024
We reached out to the Bay Area-born-now-LA-based artist to get all the deep details of this amazing release.
Author:
DJ Connor

Zolita Has No Problem Saying "Bye Bye Baby" to an Ex Who Refuses to Grow Up
October 16, 2024
"'Bye Bye Baby' is a ruthless breakup song about an all too common stereotype."
Author:
Adam Delahoussaye
![Michael Seyer Is Holding Nothing Back [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/michael-seyer-a-good-fool_1637272212.jpeg)
Michael Seyer Is Holding Nothing Back [Q&A]
November 18, 2021
<i>A Good Fool</i> is a self-exploratory project, one equally unafraid to venture into far-off sonic territory or brave the emotional onslaught.
Author:
Maxamillion Polo

Sierra Spirit Faces the "ghost" of Her Past in Quietly Stunning Debut Single
February 15, 2024
Spirit draws equal inspiration from the likes of Phoebe Bridgers and Ethel Cain and her upbringing within the Native communities of the Otoe-Missouria and Keetoowah Cherokee.
Author:
Alessandra Rincon
![About You Throws Out a Sonic Life Raft in “God Don’t Let Me Lose My Mind” [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/meet-about-you-mv-premiere-1727248603.jpg)
About You Throws Out a Sonic Life Raft in “God Don’t Let Me Lose My Mind” [Premiere]
September 25, 2024
"I hope this song can be the same tether to Earth for others facing depression that it was for me."
Author:
Giselle Libby
![Brighten Up Your Life With kwassa's Cheerful Love Songs [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kwassa-ones-to-watch-2_1557962343.jpeg)
Brighten Up Your Life With kwassa's Cheerful Love Songs [NEW ARTIST DISCOVERY]
May 15, 2019
Sunny summer days are calling our names, and British pop icon kwassa is sure to be the soundtrack of those warm, shining hours.
Author:
Alyssa Yung

ZOLA's "Don't Eat" Speaks to the Fear of Signing a Major Label Deal
March 20, 2020
"Don't Eat" expresses the anxiety of signing a major record deal and the fear of losing autonomy.
Author:
Kristin Robinson

LonelyTwin's "This End Had No Beginning" Is a Debut Album Worth Celebrating
July 7, 2022
This End Had No Beginning contains a menacing awareness buoyed by a beautiful narrative rarely felt on debut releases.
Author:
DJ Connor
Noah Floersch's “Thompson's Station” Is the Soundtrack to Your Wanderlust
May 26, 2023
“Thompson's Station” is a vibrant indicator for the decadent album to come from the steadily rising folk artist.
Author:
Abby Kenna

How Well Does Ashe Know the Cities She's Performing In? | Tour Trivia
September 18, 2019
Hosted by Gavin Haley, who is supporting Ashe on the Ones To Watch - presented 'Ashe: Mom's First Headline Tour,' we welcome you to your new favorite show:Tour Trivia.
Author:
Maxamillion Polo

Soccer Mommy Presents a Raw Self-Portrait in "circle the drain"
January 14, 2020
Soccer Mommy's gift for nostalgic melancholy is undeniable.
Author:
Maxamillion Polo
Theo Kandel's "Anaconda Hearts" Is a Striking Portrait of a Broken Relationship [Premiere]
May 27, 2021
Kandel gives a whole new meaning to being the snake in a relationship.
Author:
Alessandra Rincon