From the Site

Ahead of Debut EP, Samara Cyn Hops on a Horse For “Sinner” Visual
October 14, 2024
“Sinner” is an important reminder that few artists, if any, are poised to be “next up” like Samara Cyn is.
Author:
Carter Fife

Bb Trickz Announces New EP, Closes Out Summer With Karrahbooo-Assisted “PHARRELL” Video
August 20, 2024
Summer might be almost over, but thankfully Bb Trickz season is just around the corner.
Author:
Carter Fife

Asha Imuno Ushers in a New Era With “eXCiTING :)” Visual
August 16, 2024
“eXCiTING :)” blends the energy of NY’s sexy drill movement with Imuno’s signature West Coast futurism.
Author:
Carter Fife

BLK ODYSSY’s '1-800 FANTASY' Takes Listeners to New Worlds
August 13, 2024
BLK ODYSSY has a history of keeping his fans in a blissful chokehold, and '1-800 FANTASY' is no exception.
Author:
Carter Fife

Jordan Adetunji Returns With Explosive New Banger "KEHLANI"
July 10, 2024
Few are as deserving of a spot on your summer rotation as UK-born Jordan Adetunji.
Author:
Carter Fife

Maeta Reaches New Heights in Kaytranada-Produced EP 'Endless Night'
June 24, 2024
"I just want everyone to have fun, dance, and be free this summer!”
Author:
Carter Fife

Bryant Barnes Releases Long-Awaited “Give Me A Sign,” Ahead of Debut EP
June 20, 2024
“Give Me A Sign” synthesizes Shiloh Dynasty vulnerability with the artistic brilliance of a Sade or Giveon.
Author:
Carter Fife

Don Toliver, Cash Cobain, and Charlie Wilson End Song of the Summer Debate With “Attitude”
May 30, 2024
You can stop searching for you song of the summer.
Author:
Carter Fife

Bossa Synthesizes Jersey Club, Pop, and PluggnB in New Banger “Go Crazy”
April 22, 2024
Bossa's new single may just be one of his best yet.
Author:
Carter Fife

Shaya Zamora Is a Star in the Making With “Pretty Little Devil”
April 22, 2024
For those who have yet to discover Shaya Zamora, now is the perfect time to tune in.
Author:
Carter Fife

TOBi Wrestles With Pain and Confusion on New Banger “Hoodwinked”
December 2, 2022
Nobody knows how to leave an impression like Toronto-via-Nigeria artist TOBi.
Author:
Carter Fife

The Wait Is Over - BETWEEN FRIENDS Release Video for "shiny" & New Mixtape
February 17, 2021
Sibling duo, BETWEEN FRIENDS, returns from their hiatus with their newest mixtape 'tape 001' - the first in a series of three.
Author:
Carter Fife

Issey Cross Delivers Another Formidable Pop Anthem With "Boys Make Promises"
February 26, 2021
This week, pop artist Issey Cross returns with her second single and video of 2021, "Boys Make Promises."
Author:
Carter Fife

Florida Collective seeyousoon Is Breaking New Ground in 2021
April 6, 2021
If you're a fan of hip-hop collectives or internet rap, seeyousoon should be an immediate addition to your weekly rotation.
Author:
Carter Fife

Brevin Kim Delivers a Raw Intensity to New Single "Naples"
May 7, 2021
"Naples" sees Brevin Kim synthesizing brooding pop music with hard-hitting hip-hop percussion.
Author:
Carter Fife
![Nana's "Save Yourself Sessions" Are Inspirational Moments of Fine-Tuned Storytelling [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nana-save-yourself_1623948388.jpeg)
Nana's "Save Yourself Sessions" Are Inspirational Moments of Fine-Tuned Storytelling [Q&A]
June 17, 2021
"Poetry is poetry, but rap is another level. That's why I chose that form of therapy."
Author:
Carter Fife

'Montero' Is Lil Nas X's Portrait on Fire
September 23, 2021
Lil Nas X has the power to shape culture as we know it.
Author:
Carter Fife

Petticoat's 'Hedon' Is a Vulnerable Piece of Pop-Futurism
May 7, 2021
<i>Hedon</i> is Petticoat's bold self-introduction to the modern pop sphere.
Author:
Carter Fife

Laica's "love u lately" Visual Will Leave You Pining For More
April 7, 2021
Carefully crafting a seductive concoction of electro-pop, R&B, and hip-hop percussion, Laica delivers her fans a smoldering banger.
Author:
Carter Fife

Still Woozy Daydreams of Electric Romance in New Video for "Rocky"
February 25, 2021
Still Woozy adds a touch of surrealism to complement his brand of bedroom pop in his new video for "Rocky"
Author:
Carter Fife