From the Site
![Cara+Troy Drops Debut EP "PROTOSTAR" Just in Time For Cuffing Season](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cara-and-troy-1697484951.png)
Cara+Troy Drops Debut EP "PROTOSTAR" Just in Time For Cuffing Season
October 16, 2023
'PROTOSTAR' is your own personal soundtrack to introspection and self-reflection as the nights grow longer.
Author:
Carter Fife
![Teezo Touchdown’s Debut Album 'How Do You Sleep At Night?' Proves He’s Here to Stay](https://s3-us-west-2.amazonaws.com/onestowatch-v2/teezo-touchdown-how-you-sleep-at-night-1694212236.jpg)
Teezo Touchdown’s Debut Album 'How Do You Sleep At Night?' Proves He’s Here to Stay
September 8, 2023
The long-awaited debut effort finally sees Teezo being granted enough space to stretch his wings and tell his own story.
Author:
Carter Fife
![Kanii's “marry me” Is the Perfect Track to Soundtrack Your First Dance or Night Out](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kanii-marry-me-1694016517.jpeg)
Kanii's “marry me” Is the Perfect Track to Soundtrack Your First Dance or Night Out
September 6, 2023
It's little wonder why Kanii’s music has been borderline inescapable on social media this year.
Author:
Carter Fife
![Mai Anna’s “Trash Bag” Is a Love Letter to Emotional Baggage](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mai-anna-trash-bag-1694016269.jpeg)
Mai Anna’s “Trash Bag” Is a Love Letter to Emotional Baggage
September 6, 2023
"...I talked about rediscovering past letters, finding the courage to throw them out, and what it felt like trying to let go."
Author:
Carter Fife
![Huron John Ends Two-Year Hiatus, Drops “JUST ME & FRIENDS” and Album Announcement](https://s3-us-west-2.amazonaws.com/onestowatch-v2/huron-john-just-me-and-friends-1692803776.jpg)
Huron John Ends Two-Year Hiatus, Drops “JUST ME & FRIENDS” and Album Announcement
August 23, 2023
“JUST ME & FRIENDS” is a love letter to honesty and pure connection in the pursuit of spiritual harmony.
Author:
Carter Fife
![Diamond Ray Leaves Us “Dizzy” With Her Debut Single](https://s3-us-west-2.amazonaws.com/onestowatch-v2/diamond-ray-dizzy-1692631691.jpg)
Diamond Ray Leaves Us “Dizzy” With Her Debut Single
August 21, 2023
In her debut single, the Kentucky native offers up a perfectly curated blend of 2000’s and contemporary pop and R&B.
Author:
Carter Fife
![George Clanton Returns From Hiatus With Psychedelic New Album “Ooh Rap I Ya”](https://s3-us-west-2.amazonaws.com/onestowatch-v2/george-clanton-ooh-rap-i-ya-1690765018.jpeg)
George Clanton Returns From Hiatus With Psychedelic New Album “Ooh Rap I Ya”
July 31, 2023
'Ooh Rap I Ya' is a record that is just as timeless as it is boundary-pushing.
Author:
Carter Fife
![Becca Means Reflects on Love Lost With Anthemic Debut Single “My Darling”](https://s3-us-west-2.amazonaws.com/onestowatch-v2/becca-means-my-darling-1689974236.jpg)
Becca Means Reflects on Love Lost With Anthemic Debut Single “My Darling”
July 21, 2023
Means is nothing if not an artist to watch.
Author:
Carter Fife
![I Died and Went to Yeat’s “AftërLyfe”](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yeat-afterlyfe-1677708371.jpg)
I Died and Went to Yeat’s “AftërLyfe”
March 1, 2023
On 12:01 Friday, February 24, I ascended into the 'AftërLyfe.'
Author:
Carter Fife
![10 Artists You Need to See at Rolling Loud California 2023](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rolling-loud-california-who-to-see-1677693205.jpg)
10 Artists You Need to See at Rolling Loud California 2023
March 1, 2023
With Rolling Loud California just around the corner, we've got you covered.
Author:
Carter Fife
![PinkPantheress' "Passion" Is so Good It Went Viral Before It Released](https://s3-us-west-2.amazonaws.com/onestowatch-v2/pink-pantheress-passion_1625586362.png)
PinkPantheress' "Passion" Is so Good It Went Viral Before It Released
July 6, 2021
Pink Pantheress makes you feel like you've been transported into a twinkling '90s video game.
Author:
Carter Fife
![Florida Rapper Cochise Is Finally Getting His Flowers](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cochise-benbow-crescent-new-rap_1623171634_1629486906.jpeg)
Florida Rapper Cochise Is Finally Getting His Flowers
June 8, 2021
Cochise's music is a testament to the power of being yourself and making art that you believe in.
Author:
Carter Fife
![aldrch Is the Latest Artist Breaking Hyperpop's Boundaries](https://s3-us-west-2.amazonaws.com/onestowatch-v2/aldrch-new-artist-discovery_1632846800.png)
aldrch Is the Latest Artist Breaking Hyperpop's Boundaries
September 28, 2021
"I love having the ability to curate a collection of what I think is cool... and show everyone what's next in music."
Author:
Carter Fife
![Zack Fox's Debut Album 'shut the fuck up talking to me' Is Unironically One of the Year's Best](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Zack-Fox-shut-the-fuck-up-talking-to-me_1634578417.jpeg)
Zack Fox's Debut Album 'shut the fuck up talking to me' Is Unironically One of the Year's Best
October 18, 2021
The comedian-turned-rapper delivers bars and one-liners aplenty in one of the year's best hip-hop albums.
Author:
Carter Fife
![Morray Is Pushing Hip-Hop's Boundaries With His Authentic and Heartfelt Singles](https://s3-us-west-2.amazonaws.com/onestowatch-v2/morray otw_1613076598.jpg)
Morray Is Pushing Hip-Hop's Boundaries With His Authentic and Heartfelt Singles
February 11, 2021
Expanding the horizon of hip-hop with his earnest writing and vocal style, Morray is certainly an artist paving his own path to success.
Author:
Carter Fife
![Cybertrash Reinvents Himself With Two New Genre-Blurring Singles](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cybertrash-play-pretend-red-eye-1654107797.jpeg)
Cybertrash Reinvents Himself With Two New Genre-Blurring Singles
June 1, 2022
Cybertrash is moving the hyperpop genre forward with refreshing originality.
Author:
Carter Fife
![Doechii Channels Creative Mayhem on New "Crazy" Visual](https://s3-us-west-2.amazonaws.com/onestowatch-v2/doechii-crazy_1649447895.jpeg)
Doechii Channels Creative Mayhem on New "Crazy" Visual
April 8, 2022
The viral star seems incapable of missing.
Author:
Carter Fife
!['The Life Of Pi'erre 5' Proves Pi'erre Bourne Saved the Best Beats For Himself](https://s3-us-west-2.amazonaws.com/onestowatch-v2/pierre-bourne-the-life-of-pierre-5_1623943597.jpeg)
'The Life Of Pi'erre 5' Proves Pi'erre Bourne Saved the Best Beats For Himself
June 17, 2021
Hip-hop's cultural landscape would look entirely different without Bourne.
Author:
Carter Fife
![Baby Keem and Kendrick Lamar Illustrate Their "family ties" as Hip-Hop Royalty](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baby-keem-kendrick-lamar-family-ties_1630075435.png)
Baby Keem and Kendrick Lamar Illustrate Their "family ties" as Hip-Hop Royalty
August 27, 2021
If <i>DONDA</i> never arrives, "family ties" may just be hip-hop's greatest offering of the year.
Author:
Carter Fife
![Yeat Cements Himself as Rap's Next Wave With '2 Alivë'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yeat-2-alive_1645228917.png)
Yeat Cements Himself as Rap's Next Wave With '2 Alivë'
February 18, 2022
Yëat is thë rësult of contëmporary hip-hop's synthësis and subsëquënt mutation.
Author:
Carter Fife