From the Site
![Men I Trust Return to Form in “Ring of Past”](https://s3-us-west-2.amazonaws.com/onestowatch-v2/men-i-trust-ring-of-past-1677010156.jpg)
Men I Trust Return to Form in “Ring of Past”
February 21, 2023
"Ring of Past” is a perfect display of Men I Trust’s affinity for retrofuturism and clever songwriting.
Author:
Carter Fife
![Forces Collide in Shady Blu and Babyface Ray’s “Topic Of Discussion”](https://s3-us-west-2.amazonaws.com/onestowatch-v2/shady-blue-topic-of-discussion-1675978490.jpeg)
Forces Collide in Shady Blu and Babyface Ray’s “Topic Of Discussion”
February 9, 2023
SoCal's best-kept secret is out of the bag.
Author:
Carter Fife
![Frost Children’s “FLATLINE” Is the Only Thing Keeping My Blood Pumping](https://s3-us-west-2.amazonaws.com/onestowatch-v2/frost-children-flatline-1675274658.jpeg)
Frost Children’s “FLATLINE” Is the Only Thing Keeping My Blood Pumping
February 1, 2023
“FLATLINE” is simultaneously high-energy, hypnotic, and brimming with Yoshi sounds.
Author:
Carter Fife
![bludnymph Unleashes the Unapologetic Pop Banger “Lights Out”](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bludnymph-_lights-_out-1673306353.jpeg)
bludnymph Unleashes the Unapologetic Pop Banger “Lights Out”
January 9, 2023
bludnymph’s sinister and forward-thinking take on electro-pop mayhem is intoxicating.
Author:
Carter Fife
![Cybertrash and midwxst Gaze Ahead With New Heater “with u”](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cybertrash-midwxst-with-u-1670864881.jpg)
Cybertrash and midwxst Gaze Ahead With New Heater “with u”
December 12, 2022
"with u" is a reminder of the halcyon days of hyperpop past.
Author:
Carter Fife
![100 gecs Return With 'Snake Eyes' EP, announce new album '10,000 gecs'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/100-gecs-snake-eyes-1670299938.jpg)
100 gecs Return With 'Snake Eyes' EP, announce new album '10,000 gecs'
December 6, 2022
100 gecs is musical absurdism perfected.
Author:
Carter Fife
![TOBi Wrestles With Pain and Confusion on New Banger “Hoodwinked”](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tobi-hoodwinked-1670005668.jpg)
TOBi Wrestles With Pain and Confusion on New Banger “Hoodwinked”
December 2, 2022
Nobody knows how to leave an impression like Toronto-via-Nigeria artist TOBi.
Author:
Carter Fife
![Foushée Boldly Reintroduces Herself in Thrilling Sophomore Album 'softCORE'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/foushee-softcore-1668806087.jpeg)
Foushée Boldly Reintroduces Herself in Thrilling Sophomore Album 'softCORE'
November 18, 2022
'softCORE' is a tough-as-nails punk record informed by garage rock, grunge, and everything in between.
Author:
Carter Fife
![Just In Time For Winter, Bliss Samsa Embraces Romantic Turmoil in “Cold Shoulder”](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bliss-samsa-cold-shoulder-1667413975.jpg)
Just In Time For Winter, Bliss Samsa Embraces Romantic Turmoil in “Cold Shoulder”
November 2, 2022
Bliss Samsa is an artist that deserves your eyes and ears as we move into the New Year.
Author:
Carter Fife
![Nathan Archie Releases Long-Awaited Debut “hurt me enough”](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nathan-archie-hurt-me-enough-1666287316.jpeg)
Nathan Archie Releases Long-Awaited Debut “hurt me enough”
October 20, 2022
"hurt me enough” is not a track for the fragile or faint of heart.
Author:
Carter Fife
![PinkPantheress' "Passion" Is so Good It Went Viral Before It Released](https://s3-us-west-2.amazonaws.com/onestowatch-v2/pink-pantheress-passion_1625586362.png)
PinkPantheress' "Passion" Is so Good It Went Viral Before It Released
July 6, 2021
Pink Pantheress makes you feel like you've been transported into a twinkling '90s video game.
Author:
Carter Fife
![Florida Rapper Cochise Is Finally Getting His Flowers](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cochise-benbow-crescent-new-rap_1623171634_1629486906.jpeg)
Florida Rapper Cochise Is Finally Getting His Flowers
June 8, 2021
Cochise's music is a testament to the power of being yourself and making art that you believe in.
Author:
Carter Fife
![aldrch Is the Latest Artist Breaking Hyperpop's Boundaries](https://s3-us-west-2.amazonaws.com/onestowatch-v2/aldrch-new-artist-discovery_1632846800.png)
aldrch Is the Latest Artist Breaking Hyperpop's Boundaries
September 28, 2021
"I love having the ability to curate a collection of what I think is cool... and show everyone what's next in music."
Author:
Carter Fife
![Zack Fox's Debut Album 'shut the fuck up talking to me' Is Unironically One of the Year's Best](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Zack-Fox-shut-the-fuck-up-talking-to-me_1634578417.jpeg)
Zack Fox's Debut Album 'shut the fuck up talking to me' Is Unironically One of the Year's Best
October 18, 2021
The comedian-turned-rapper delivers bars and one-liners aplenty in one of the year's best hip-hop albums.
Author:
Carter Fife
![Morray Is Pushing Hip-Hop's Boundaries With His Authentic and Heartfelt Singles](https://s3-us-west-2.amazonaws.com/onestowatch-v2/morray otw_1613076598.jpg)
Morray Is Pushing Hip-Hop's Boundaries With His Authentic and Heartfelt Singles
February 11, 2021
Expanding the horizon of hip-hop with his earnest writing and vocal style, Morray is certainly an artist paving his own path to success.
Author:
Carter Fife
![Cybertrash Reinvents Himself With Two New Genre-Blurring Singles](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cybertrash-play-pretend-red-eye-1654107797.jpeg)
Cybertrash Reinvents Himself With Two New Genre-Blurring Singles
June 1, 2022
Cybertrash is moving the hyperpop genre forward with refreshing originality.
Author:
Carter Fife
![Doechii Channels Creative Mayhem on New "Crazy" Visual](https://s3-us-west-2.amazonaws.com/onestowatch-v2/doechii-crazy_1649447895.jpeg)
Doechii Channels Creative Mayhem on New "Crazy" Visual
April 8, 2022
The viral star seems incapable of missing.
Author:
Carter Fife
!['The Life Of Pi'erre 5' Proves Pi'erre Bourne Saved the Best Beats For Himself](https://s3-us-west-2.amazonaws.com/onestowatch-v2/pierre-bourne-the-life-of-pierre-5_1623943597.jpeg)
'The Life Of Pi'erre 5' Proves Pi'erre Bourne Saved the Best Beats For Himself
June 17, 2021
Hip-hop's cultural landscape would look entirely different without Bourne.
Author:
Carter Fife
![Baby Keem and Kendrick Lamar Illustrate Their "family ties" as Hip-Hop Royalty](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baby-keem-kendrick-lamar-family-ties_1630075435.png)
Baby Keem and Kendrick Lamar Illustrate Their "family ties" as Hip-Hop Royalty
August 27, 2021
If <i>DONDA</i> never arrives, "family ties" may just be hip-hop's greatest offering of the year.
Author:
Carter Fife
![Yeat Cements Himself as Rap's Next Wave With '2 Alivë'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yeat-2-alive_1645228917.png)
Yeat Cements Himself as Rap's Next Wave With '2 Alivë'
February 18, 2022
Yëat is thë rësult of contëmporary hip-hop's synthësis and subsëquënt mutation.
Author:
Carter Fife