From the Site
Noah Rinker’s 'Burning Daylight' Is an Authentic and Hopeful Journey Through Life and Music
June 20, 2025
Seamlessly blending folk and pop, Noah Rinker’s new EP is a heartfelt journey that pulls at your emotions and sparks the urge to drive—with no destination, just the music and the moment.
Alice Phoebe Lou Strips Love Down to Its Core in "The Surface"
May 21, 2025
"'The Surface' is a stream of conscious love song about the deep and contradictory feelings that rise up when exploring a connection..."
Laufey Taps Into Her Anger In Breakup Anthem “Tough Luck”
May 20, 2025
Continuing on her mission to bring jazz to Gen-Z, the Chinese-Icelandic star offers up her latest single, “Tough Luck."
Andy Tongren Sparks Dopamine Receptors in Effortless Debut Single "So Good"
May 14, 2025
"So Good" is a soundtrack for the moments we preserve in our fondest memories.
Romy Mars' "A-Lister" Is a Tongue-in-Cheek Indie Pop Earworm
May 13, 2025
"A-Lister" sees Mars embrace her nepo-baby image, turning it into an ironic, candy-coated eye-roll at the hollowness of fame.
Gigi Perez Pens a Stirring Tale of Love and Loss in 'At The Beach, In Every Life'
May 1, 2025
"This is the album I needed to listen to when I was twenty years old following the passing of my older sister, Celene."
Fletcher Kent Brings Live Energy & Musical Storytelling
May 1, 2025
Central Coast artist Fletcher Kent is a performer at heart. From the moment he first took the stage as a kid, he knew that music was something he wanted to chase forever.
![Khatumu Dares to Take the Road Less Traveled in "departure time" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/khatumu-departure-time-1743642440.jpg)
Khatumu Dares to Take the Road Less Traveled in "departure time" [Q&A]
April 3, 2025
"'departure time' is about leaving home, comfort, reality, the beaten path, and finding meaning in life on my own terms."
![Bo Staloch Explores What It Means to Be Human in Debut EP 'The Garden' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bo-_staloch-the-garden-1742072768.png)
Bo Staloch Explores What It Means to Be Human in Debut EP 'The Garden' [Q&A]
March 15, 2025
"The EP takes you through the inevitable feelings of self-doubt, self-blame, fear, and the letting go of it."
mer marcum Examines Nature Vs. Nurture in Her Latest Single "Junkyard Dog"
March 10, 2025
"Junkyard Dog" is a biting moment of generational reflection.
Sierra Spirit Faces the "ghost" of Her Past in Quietly Stunning Debut Single
February 15, 2024
Spirit draws equal inspiration from the likes of Phoebe Bridgers and Ethel Cain and her upbringing within the Native communities of the Otoe-Missouria and Keetoowah Cherokee.
![Grace Cummings' 'Ramona' Is an Expansive Album Inspired by the Vastness of Life [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/grace-cummings-1712770239.JPG)
Grace Cummings' 'Ramona' Is an Expansive Album Inspired by the Vastness of Life [Q&A]
April 10, 2024
"It’s a whole mixture of everything that’s happened to you, everything you've seen, everyone you know, everything you’ve heard."
![Brighten Up Your Life With kwassa's Cheerful Love Songs [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kwassa-ones-to-watch-2_1557962343.jpeg)
Brighten Up Your Life With kwassa's Cheerful Love Songs [NEW ARTIST DISCOVERY]
May 15, 2019
Sunny summer days are calling our names, and British pop icon kwassa is sure to be the soundtrack of those warm, shining hours.
![About You Throws Out a Sonic Life Raft in “God Don’t Let Me Lose My Mind” [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/meet-about-you-mv-premiere-1727248603.jpg)
About You Throws Out a Sonic Life Raft in “God Don’t Let Me Lose My Mind” [Premiere]
September 25, 2024
"I hope this song can be the same tether to Earth for others facing depression that it was for me."
ZOLA's "Don't Eat" Speaks to the Fear of Signing a Major Label Deal
March 20, 2020
"Don't Eat" expresses the anxiety of signing a major record deal and the fear of losing autonomy.
LonelyTwin's "This End Had No Beginning" Is a Debut Album Worth Celebrating
July 7, 2022
This End Had No Beginning contains a menacing awareness buoyed by a beautiful narrative rarely felt on debut releases.
Noah Floersch's “Thompson's Station” Is the Soundtrack to Your Wanderlust
May 26, 2023
“Thompson's Station” is a vibrant indicator for the decadent album to come from the steadily rising folk artist.
How Well Does Ashe Know the Cities She's Performing In? | Tour Trivia
September 18, 2019
Hosted by Gavin Haley, who is supporting Ashe on the Ones To Watch - presented 'Ashe: Mom's First Headline Tour,' we welcome you to your new favorite show:Tour Trivia.
Soccer Mommy Presents a Raw Self-Portrait in "circle the drain"
January 14, 2020
Soccer Mommy's gift for nostalgic melancholy is undeniable.
![Theo Kandel's "Anaconda Hearts" Is a Striking Portrait of a Broken Relationship [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/theo-kandel-anaconda-hearts_1622142691.JPEG)
Theo Kandel's "Anaconda Hearts" Is a Striking Portrait of a Broken Relationship [Premiere]
May 27, 2021
Kandel gives a whole new meaning to being the snake in a relationship.